BreakThru Radio To Premiere New Variety Show
New York, NY (PRWEB) July 23, 2007 -- BreakThru Radio (BTR), the Internet's source for the World's Best Independent Music, announced today that it will air a brand new specialty show from DJ Emily and DJ Latola, simply titled "Matt & Emily on BTR". This exciting new show is a particularly special treat for BTR listeners, as it is the first ever daily variety show for the station. "Matt & Emily on BTR" is the latest installment in the station's successful series of specialty shows. This exciting new playlist can be found only on www.breakthruradio.com.
"Matt & Emily on BTR" will be a daily show presented in a morning variety talk show format. It will feature exclusive interviews with indie bands, record labels, store owners, and music producers. Everything from pop culture to sports to music will be topics of discussion for the two married DJs from Gainesville, Florida. Other treats will include different segments from several BTR DJs and reports on different music scenes from around the world. A new edition "Matt & Emily on BTR" will air every Monday, Wednesday, and Friday on BreakThru Radio.
"We're really excited about the format," explains DJ Latola. "For lack of a better term, we're referring to it as a morning show, but believe me when I say it's not going to be like one of those annoying drive-time carnivals you hear on terrestrial radio."
With the addition of "Matt & Emily on BTR," BreakThru Radio further fulfills its goal of offering listeners complete on-demand, free programming that caters to whatever music niche in which their taste lies. Other BTR specialty shows include a folk show, a blues show, a heavy metal show, a dance music show and a hip-hop show.
"Matt & Emily on BTR" will premiere on BTR today and will be available in the station's archive and program guide, along with all of BTR's previous specialty programs. Listeners can tune in to hear DJ Latola and DJ Emiy's hot new show by visiting www.breakthruradio.com.
About Breakthru Radio
BreakThru Radio (BTR) is the Internet's source for the World's Best Independent Music, where expert DJs expose the rich underground of sound not found on commercial radio. Whether it's death metal, dancehall, hip-hop, indie rock, roots country, reggae, electronica, acid jazz, ambient beats, dub, two-step or folk, whatever genre you can imagine, BTR has it well-stocked, and with no expiration date.
In a world where independent music is becoming infinitely more accessible, the need for informed sources to filter out the best of it has become a necessity. Music fans across the globe are beyond frustrated with commercial radio, and often feel victimized by it.
Until now.
"Music for music lovers," is BTR's motto, and one that its DJ's take very seriously.
BTR offers its listeners unlimited access to underground music, twenty-four hours a day, seven days a week, with a daily audience that includes more than two dozen countries. With its unique on-demand musical programming and focus on the best in new, independent music, it's no surprise the site has over 800,000 listeners daily.
2007 has seen the addition of independent video coverage to BTR, as well as top-notch editorial content and an intuitive global show calendar. In fact, you could say that BTR has taken everything a music fan could ever need or want, and put it all into one cohesive website, completely free of charge.
Unlike other radio stations, BTR offers on-demand programming; a first in internet radio. Listeners can cater to their specific musical preferences, and at the same time discover the best independent and unsigned artists from across the world.
Using the cutting edge technology of UpSNAP, BreakThru Radio makes all of its shows more accessible to an on-the-go market of students and young professionals, via exclusive access to its on-demand programming through the medium of mobile phones. BreakThru Radio services are available through virtually all of the major carrier networks in the U.S., including Nextel/Sprint, Cingular, Verizon, Alltel, AT&T and T-Mobile.
BTR can be heard on www.breakthruradio.com and www.NYTrack.com, New York's only website dedicated to the tri-state high school track community, thus reaching over 5 million high school students.
Contact
Colleen McAllister, BreakThru Radio
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